Stephen Daoud’s Cinemagrams

Stephen Daoud’s Cinemagrams

Product photography

Recently I was approached by long-time friend & talented web-designer, Stephen Daoud, to see if I could help him take some photos for the portfolio section of his website.

Steve Daoud

He believed that simply having screenshots of his designs with links to the sites just seemed a bit dull. He wanted to see the designs framed by real life. He wanted to see his designs running on sleek hardware: an iMac running on a desk, an iPad in someone’s hands, etc. Showing how his client’s end users would be seeing the sites.

Steve Daoud

After talking through the idea and letting it evolve naturally we came up with a couple of key insights that would guide us for this project. First, it would be great to create these dioramas in an environment that reflected the design, style & ethos of each site & client. So for a chain of restaurants we found a kitchen, for a natural surf company we found wood & flowing water, and for an arts website we created a studio space.

Steve Daoud

Secondly, his designs were too interactive and sprawling to fit entirely on the screen of a device in a still photo. So rather than creating lots of photos to feature each element, why not produce each diorama as a cinemagram as well as a photograph. For those of you unfamiliar with this term, a cinemagram is a still image similar to a poster that features moving elements that bring it to life. The motion brings a fresh element to the piece.

Steve Daoud

To see them as cinemagrams as intended you can check them out at his website: www.stephendaoud.co.uk